Electric recharging points in hotels: all the benefits for hoteliers and their guests

bornes-hotel

The revolution in electric cars is rapidly changing the landscape of the hotel industry. In a world where sustainable mobility is becoming increasingly important, hotels have a unique opportunity to stand out from the crowd and attract new customers.

L'installation of electric recharging points in hotels has become much more than a mere convenience; it is now a strategic asset that meets the evolving needs of modern travellers. This trend reflects not only a change in consumer habits, but also a growing awareness of environmental issues in the tourism sector.

 

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Find your future electric vehicle or charging point

BMW iX2 eDrive20

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602 €

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473 €

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Fiat E-Ducato 79 kWh

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Fiat E-Scudo 50 kWh

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Mercedes eSprinter Van 35 kWh

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Fast charge (from 20 to 80%) : 26 min

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Citroën ë-Berlingo Van 50 kWh

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40 440 €

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599 €

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Fast charge (from 20 to 80%) : 26 min

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25 000 €

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298 €

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Fast charge (from 20 to 80%) : 29 min

Opel Frontera 44 kWh

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29 000 €

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491 €

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430 €

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Renault 4 E-Tech 40kWh 120hp

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448 €

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Volvo EX30 Single Motor ER

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436 €

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Volkswagen iD.3 Pro S

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Charging stations: growing importance in the hotel sector

The growing importance of charging stations in the hotel sector reflects the rapid evolution of the automotive market towards electrification. As more and more travellers opt for electric vehicles, hotels are faced with a new opportunity to differentiate themselves and enhance customer satisfaction. The installation of recharging points is becoming a major competitive advantage, attracting customers who are concerned about the environment and looking for practicality. These facilities are no longer seen as a simple additional service, but as a necessity to meet the needs of a new generation of travellers.

 

Hotels that invest in this infrastructure not only improve their eco-responsible brand image, but also ensure greater customer loyalty. This trend is part of a wider strategy of sustainable development and adaptation to new technologies, positioning hotels as key players in the transition to greener mobility.

Why are electric charging points an asset for hoteliers?

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More attractive to customers thanks to charging stations

L'installation of electric recharging points in hotels represents a powerful lever for increasing their appeal to a clientele that is increasingly sensitive to environmental issues and sustainable mobility. These facilities respond directly to the needs of owners of electric vehicles, a fast-growing segment, who are looking for practical solutions for recharging their vehicles during their stay. By offering this service, hotels stand out from the competition and attract a specific clientele that is potentially more affluent and loyal.

 

What's more, this offer positions the establishment as modern and eco-responsible, enhancing its brand image. Charging stations can also encourage customers to extend their stay or choose additional services while they are charging, generating additional revenue.

Finally, this initiative can be highlighted in the hotel's marketing strategies, boosting its visibility on booking platforms and specialist guides for electric vehicle drivers.

Generating additional revenue with charging stations

The installation of electric vehicle charging points in hotels represents a significant opportunity to generate additional revenue while attracting a new clientele. Hotel owners can monetise this service by charging for the use of the charging points, creating an additional revenue stream. Over and above the direct benefits, the presence of these charging points can increase the number of visitors to the establishment by attracting electric vehicle drivers looking for a place to recharge during their stay.

 

This strategy not only enhances the value of the hotel's assets, but also improves its image as an eco-responsible establishment, which can attract environmentally conscious customers and potentially increase the length of stays.

Charging stations and compliance with environmental regulations

Meeting customer expectations and complying with increasingly strict environmental regulations have become major challenges for hotels. The installation of charging points for electric vehicles meets the growing demand from eco-responsible travellers and is part of an approach that complies with the ecological standards imposed by many countries.

By investing in this infrastructure, hotels can position themselves favourably in the market while helping to reduce greenhouse gas emissions. However, installing these charging points requires careful planning, taking into account the technical, financial and regulatory aspects.

In particular, establishments must ensure that their facilities comply with safety and accessibility standards, while adapting to rapid changes in charging technologies and environmental legislation.

 

Read more: Hotels and restaurants: everything you need to know about installing charging points for your staff and customers

The benefits of electric charging points for hotel guests

Encouraging the use of electric vehicles through charging stations

Electric charging points in hotels offer many benefits to guests, while encouraging the wider adoption of electric vehicles. For travellers in electric cars, the ability to recharge their vehicle during their stay eliminates the anxiety associated with having to wait for their car to arrive.autonomy and allows them to enjoy their journey to the full without worrying about finding a charging station. This convenience encourages more people to consider buying an electric vehicle, knowing that they can easily recharge it on the move. 

 

What's more, hotels equipped with charging stations attract an environmentally conscious clientele, building loyalty among electric vehicle owners and positioning themselves as establishments committed to the energy transition. This initiative not only helps to reducecarbon footprint the hotel sector, but also to promote more sustainable mobility on a large scale.

Reducing travel costs with recharging stations

The installation of charging points in hotels represents a significant step forward in reducing the cost of travellers using electric vehicles. This initiative offers numerous benefits for both guests and hotels. EV drivers can make substantial savings on their fuel costs while enjoying the convenience of recharging their vehicle during their stay. This greatly simplifies the planning of long-distance journeys and reduces the stress associated with autonomy. For hotels, the installation of charging stations enables them to attract a growing number of electric vehicle owners, to stand out from the competition and to reinforce their eco-friendly image.

 

The impact on travel costs is significant, with a significant reduction in the cost per kilometre compared with petrol, especially when hotels offer free or preferential recharging. As this trend develops, we can expect to see an increase in the number of hotels equipped, a standardisation of recharging offers and the emergence of innovative partnerships between hotel chains and car manufacturers. These developments are helping to make travel by electric vehicle more accessible and economical, while creating new opportunities for the hotel industry.


To find out more, click here: A guide to installing charging stations in hotels

Charging stations, a key advantage for hotels in summer

Charging stations are now a key strategic advantage for hotels, particularly during the summer season, due to the rapid growth of the electric vehicle market and the increasing use of solar energy.increase in 49 % public charging points in France between 2021 and 2022, reaching 66,960 charging points.. Hotels equipped with these charging points attract a specific clientele of electric vehicle owners looking for accommodation with recharging solutions, improve loyalty thanks to an enhanced customer experience, strengthen their brand image by being perceived as ecological and modern, and increase their sales, with some recording a 20 % increase in their clientele.

 

In addition, they are preparing for regulatory compliance with the Loi d'Orientation des Mobilités (LOM), which will will require charging points in hotel car parks with more than 20 spaces by 2025. To meet this growing demand, many hotels are installing universal 7.4 kW charging points that allow full recharging overnight, and benefit from subsidies such as the Advenir bonus covering up to 40 % of the installation costs.

 

This trend is in line with Europe's energy transition, which aims to put an end to the sale of new combustion-powered cars by 2035, positioning hotels equipped with charging stations as key players in sustainable mobility, helping to reduce the environmental impact of the tourism sector and offering their guests peace of mind.


For further information: Compulsory electricity points: electrify your business

Conclusion

Electric charging points are essential for hotels, attracting a clientele of electric vehicle owners, generating additional revenue and reinforcing their eco-responsible image. They also make it easier to comply with environmental regulations.

 

Beev, the expert in electric mobility, can help you set up your own electric vehicle.nstallation of home charging stations or for professionals, as well as in the purchase of electric vehicles or electric vans, guaranteeing a smooth transition to more sustainable mobility.

 

If you would like to find out more about the tax credit for in-car charging points  2024For more information, see our article on this subject.

A guide to installing charging stations in hotels

Wondering how to install charging points in your hotel? You'll find all the information you need in a single file.
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Imane BENSALAH

Explore the sustainable mobility revolution with me through my articles on electric vehicles. Go for eco-friendly, high-performance driving by switching to electric. Ready for a change? I'll help you make the transition to greener driving!

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