Munich Motor Show 2025: background and programme
Dates, venue and practical organisation of the Munich Show 2025
Le IAA Mobility Munich 2025 is shaping up to be a must-attend event for all enthusiasts and professionals in the mobility sector. This year's event, to be held from 9 to 14 September 2025The Bavarian capital will be abuzz with innovation, sustainability and disruptive technologies. At its last edition in 2023, the show brought together more than 500,000 participants and nearly 750 exhibitors from over 110 countries on a surface area in excess of 200,000 m².. In 2025, the bar should be raised even higher, with the aim of strengthening the show's position as the world's leading platform for integrated, sustainable and connected mobility.
In keeping with its transformation committed since 2021The show is no longer just about cars: it's now the embodiment of a whole new world. a showcase for the mobility of the future in the broadest sense of the termaddressing the electric carinfrastructure solutions, on-board software and new trends in urban travel.
As a result, the event is organised in two complementary areas:
- IAA Summit The Munich Trade Fair Centre is the ideal venue for strategic B2B meetings and showcasing major technical innovations.
- IAA Open Space Located in the heart of the city, it is open to the general public, offering free access to immersive experiences, electric vehicle trials, demonstrations of new forms of mobility and events for all.
The entire organisation has been redesigned to ensure that the 2025 edition is a success.innovation and openness.
Initially, the claim chosen, "It's All About Mobility"This is the perfect expression of the desire for international exchange and innovative approaches that will be explored in more detail later in this article.
In fact, part of the internationalisation process is reflected in the company's renowned partners and sponsors: 3M, Accenture, AWS, IBM, PwC or SAP are now using the show as their reference platform for mobilitythe sustainability and the technology. In other words, these groups will contribute their expertise in the digitisation, l'electrificationthe embedded software and theartificial intelligence.
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In a second phase, the city of Munich is fully committed to the event, offering a a multitude of formats throughout the week to give visitors the chance to experience a genuine experience at the heart of the new trends in electric and connected cars :
- round tables,
- exhibitions in the open air,
- spaces networking pointed,
- immersive journeys dedicated to the urban mobility of tomorrow,
- by multiplying professional collaboration formats :
- start-up zones,
- "B2B Speed Dating,
- tailor-made matchmaking sessions,
- and forums on disruptive mobility technologies.
- and themed conferences bringing together more than 500 international speakers,
But that's not all: behind this orchestration lies the recognised expertise of the German Association of the Automotive Industry (VDA)This will ensure effective coordination and enhanced attractiveness to major global players.
In other words, all of these elements together will make the 2025 Munich Motor Show a truly unique event. strategic dimension and a international influence that go well beyond the confines of a traditional motor show.
The organisers' ambitions for this year's event
Indeed, the IAA Mobility Munich 2025 is not just about continuing a tradition: the organisers are aiming to transforming the event into a global crossroads for innovationof dialogue and conquering the mobility of tomorrow. Faced with the acceleration of the energy transition and the rise of Asian players, this year's edition will be more open, more international and more interactive than ever before.
Doubling the international dimension
One of the major objectives of the 2025 edition is to strengthening our international presenceWith more than one in two exhibitors from outside France. The Asian participation illustrates this shift: 103 Chinese companies will be presenta increase of 33% compared with 2023This is a clear sign of the company's determination to go beyond the traditional boundaries of the sector and promote global trade.
Positioning the IAA as a strategic meeting place for electrical innovations
Organisers are banking on the growing use of electric vehicles, solar-powered charging stations and technologies battery with major exhibitors unveiling their latest advances:
- New electric and hybrid vehicle concepts hybridsto respond to the diversification of uses and growing demands for sustainability.
- Focus on intelligent technologiesincluding autonomous driving optimised thermal management and bi-directional charging systems.
- Immersive experiences for the general public: the number of vehicles on test reaches 229This represents an increase of 26% on the previous year.
Promoting sustainability and eco-design at all levels
The event focuses on the circular economy: reduction of critical materials, presentation of remanufactured componentsand integrating end-of-life management into the design process.
Our aim? To make sustainability an industrial reality, from design to production to use.
Making mobility accessible and desirable
The organisers would like to overcoming the public's reluctance to electrify and convincing through experience.
By diversifying its formats (trials, demonstrations, entertainment and concerts), the IAA Mobility 2025 aims to bringing together all generations and profilesWhether they are car enthusiasts, decision-makers, technical experts or simply curious.
Year after year, the Munich show consolidates its position as a global trading platformIt's All About Mobility" in 2025.
The leading manufacturers at the 2025 IAA Mobility show in Munich
German headliners
Among German manufacturers, several groups stand out for their ambition and creativity:
- Audi Electric mobility: always ahead of the game when it comes to electric mobility and on-board technologies, the brand with the rings promises to unveil new zero-emission concepts, including an evolution of its e-tron range and concept vehicles focused on the connected experience.
- BMW Group Bavaria: a long-standing partner of the home event, the Bavarian group is using its Neue Klasse and i platforms to reveal new electric models and spectacular advances in powertrains and ultra-fast charging.
- Mercedes-Benz The carmaker with the star continues to impress with its innovations in autonomous driving levels 3 and 4 on the A94, while taking eco-responsibility a step further with its EQ range and sustainable materials.
- Volkswagen Group (VW, Porsche, AudiThe leader in electric transformation in Europe, Volkswagen is preparing a number of world firsts, including electric city cars and electric compacts ID. to the new generation of Electric SUV zero-emission vehicles, not forgetting the flagship presence of Porsche and its electric sports concepts.
- Opel and Smart complete the panorama of German headliners, focusing on the democratisation of electric technologies and the accessibility of urban mobility for all.
💡Did you know ? More than one in four exhibitors at IAA Mobility 2025 is from the German ecosystem, with exhibition space up sharply on 2023.
At the same time, the German manufacturers will be jointly presenting more than 70 electrified models on testcovering all segments, from the urban crossover to the electric saloon luxury.
Major international brands
As previously stated, 103 Chinese companies have registered for this year's show, an increase of 33 % on the previous edition, confirming their determination to make a lasting impact in Europe. Among the headliners:
- BYD The Chinese giant is continuing its conquest of Europe with new electric models.
- Xpeng, Leapmotor, Changan, Aito These brands, which were still little-known until recently, are launching more and more new products on the Old Continent and investing massively in intelligent and connected mobility.
- To illustrate this point, Leapmotor, after having double its sales by 2024, plans to deliver over 500,000 vehicles by 2025 in Munich, and benefits from its joint venture with Stellantis to accelerate its development in Europe, which will be able to count on the Opel network to optimise its distribution as well asproviding a local service.
- GAC, Dongfeng Other Chinese heavyweights present with innovative concepts, both city and premium.
💡Did you know ? Asia accounts for 68 % of the show's international exhibitors, underlining this structural shift and paving the way for fierce competition in the European electrical market.
Of course, it's impossible to talk about the major international brands without mentioning Teslaregularly in the headlines thanks to its disruptive technologies and its software updates.
At the show, Tesla will be presenting the new version of the Tesla Model 3With a focus on comfort, design and ever more on-board electronics.
In addition to the Sino-American axis, several other global manufacturers will be making their mark at the show:
- Hyundai and Kia The Korean duo confirms its leadership in electric vehicles, with the unveiling of new SUVs and hatchbacks with high energy efficiency. autonomyconsolidation of the IONIQ and EV ranges.
- Ford The American brand is making its mark with new-generation batteries and concepts designed for the European market.
- Renault The only major French brand to be present with a major new electric vehicle, demonstrating its determination to defend European colours in this globalised world.
- Togg Turkey, a newcomer, also intends to play a role in the electric segment thanks to its national brand, which is rapidly gaining ground.
Absent manufacturers in the spotlight
The excitement of the IAA Mobility 2025 highlights not only the rise of Asian brands and the mobilisation of German manufacturers, but also thethe notable absence of a number of major international namesx. This absence, far from being insignificant, reflects profound changes in the strategy of car groups, the events landscape and the economic stakes of the sector.
On the French side, the delegation is particularly small: Stellantisa European giant bringing together Peugeot, Citroën, Fiat, Jeep and DS, will be represented in Munich only by its German branch, Opel.as mentioned above. The other tricoloured buttons will be conspicuous by their absence from the Bavarian stands.
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Renault, for its part, is an exception among French manufacturers, since it will be presentBut only its main brand, which has come to unveil a long-awaited new electric car: its new Scénic. This This situation contrasts sharply with the past, when several French brands were present at major European trade fairs.
However, this phenomenon is not confined to generalist groups: a number of premium and sports car manufacturers now prefer to invest in private events or digital launches. And so, Ferrari and Maserati are once again conspicuous by their absence, favouring more exclusive event strategies. These absences are all the more noteworthy given that these brands used to play a driving role in the appeal of international trade shows.
Electrical innovations and concepts not to be missed
The Munich Motor Show 2025 promises to be a key event for discovering the electric models of tomorrow, with world launches, ground-breaking concepts and disruptive technologies. This year's show will feature vehicles that are already ready to hit the road, as well as innovations that will leave their mark on the industry in the years to come.
The emblematic production models that will mark this edition
Among the expected stars, BMW is hitting hard with its iX3 Neue Klassethe first SUV based on its new 100 % electric platform. Promising greater range, enhanced performance and advanced digitalisation, it embodies the Bavarian manufacturer's strategy to electrify its entire range. Volkswagen is banking on theID.2 Xa future urban SUV designed for its "Electric Urban Car Family"It combines compactness, sustainable production and accessibility.
On the French side, Renault is presenting the Clio 6 electricthe only new French car to be unveiled at Munich, which aims to become a benchmark among zero-emission city cars thanks to its innovative connected services.
Fordfor its part, is unveiling its Capri & Puma Gen-Etwo completely redesigned models that combine style, range and on-board technology to appeal to a European audience. Last but not least, Opel marks its presence with a futuristic concept carA strong signal of an identity focused on intelligent urban mobility.
Ford Capri
Ford Puma Gen-E
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World premieres and visionary concepts not to be missed
The world premieres also promise to cause a sensation. Cupra unveils the camouflaged production version of its Raval sporty city carscheduled for 2026and will present a spectacular concept exploring the "symbiosis between human and machine".
Asian bands will also be on show: BYD, Leapmotor and other Chinese brands will be presenting models designed for the European market, combining autonomy, connectivity and competitive prices.
Renault is continuing to strike a sensitive chord with the 4 E-Techan electric reinterpretation of a cult model. Alpine unveils its A390a premium compact SUV combining sportiness and electrification, while the Citroën ë-C5 and DS N°8 show the diversity of approaches at Stellantis, from the top-of-the-range saloon to the family off-roader, with landmark announcements like the 750 km range targeted for the new DS electric SUV.
DS n°8
Alpine A390
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Avant-garde design and technological innovation at the heart of the show
The 2025 edition will also see a profusion of concept cars in which manufacturers push back the boundaries of design and technology. Visit Volkswagen ID.2 Xas briefly described, stands out for its clean linesits interactive lighting elements and its minimalist approach. Kia, with its EV4 and PV5meets environmental challenges by integrating recycled materials and biobasedIt also offers unprecedented modularity to meet the needs of both urban transport and logistics.
Kia EV4
Kia PV5
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At Opel, theThe visionary legacy of Experimental 2023 could well inspire a new 2025 concept, with an innovative light signature and a driver-centric cabin.
With its Neue Klasse platform, BMW is taking the concept of the "new class" even further. Software-Defined Vehicle with its "Vision Driving Experience"an electric motor delivering up to 18,000 Nm of torque, managed by a high-speed electronic control unit called Heart of Joywhich orchestrates traction, braking, charging and steering for safer, more agile driving.
Software innovation and sustainable mobility at the forefront
Disruptive technologies are not limited to vehicles. Valeo will present major solutions such as Ineez™ intelligent charging station, V2G (vehicle-to-grid) compatibleas well as innovations in thermal management capable of recovering up to 24 % of additional autonomy. On-board equipment such as the panoramic screen Panovisionadvanced driver assistance systems and a new-generation steering wheel".steer-by-wire"These are the blueprints for the connected cabin of tomorrow.
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Sustainable mobility remains a key concern: BMW had already paved the way with its concept i Vision CircularThe company's approach is based on a circular economy, using recycled materials.
Volkswagen, Kia and others are now following this trend, offering vegan interiors and recycled plasticsThis is proof that responsible design has become a standard.
Conclusion
In conclusion IAA Mobility in Munich 2025 looks set to be the unmissable event for anyone wishing to understand and anticipate the future of electric and connected mobility. More than just a motor show, it's also a a genuine innovation platformbringing together experts, manufacturers and passionate about strong, concrete ambitions These include massive electrification, greater sustainability, digitalisation and international openness.
The wealth of electric models on display, the futuristic concepts and the advanced technological solutions all point to a future in which electric vehicles will be able to meet the challenges of the 21st century. a mobilising and accessible vision carbon-free mobility. Not to mention the rise of the new Asian players and the renewed strategy of the major German industrialists, which testifies to a global competition more stimulating than ever.
