Why electrify your vehicle fleet ?
As an employer with a fleet, you're bound to have heard of the LOM Act of 24 December 2019. The aim of this law, introduced by the government, is to accelerate and make a success of the ecological transition. For France, and indeed for Europe, the aim is toachieve carbon neutrality by 2050. How can we do this? By banning the sale of new combustion-powered cars (diesel or petrol) by 2040 in Europe and 2035 in France.
So, to achieve this objective, you need to talk to your employees about the various projects in the company, so that they can also contribute to reducing CO2 in the atmosphere.
What should you tell your staff about electric cars?
Are you a company manager planning to electrify your car fleet, by providing your employees with electric vehicles and in installing charging stations of its vehicles.
However, many people hear prejudices, stereotypes and stereotypes about the world around them. myths about electric carsThis may make your employees reluctant to use electric vehicles, but it can also make them feel that they are not environmentally responsible and that they are too expensive to maintain, forgetting all the advantages that electric vehicles can bring in the long term. Your employees may therefore be reluctant.
If that's the case, what can you say to your employees to convince them to switch to electric mobility?
Involve your employees in the company's energy transition project
Even before providing them with the answers, it is essential to inform your employees of the benefits of your project, explain the strategy that will be applied and encourage them to take part. benefits this change could bring to your business and the environment. You can do this through internal communications, such as informative emails.
By doing this, not only are you enabling your employees to play an active part in the development of your company, but you are also boosting your company's performance. CSR (Corporate Social Responsibility) of your company. This in turn will increase the commitment of your employees.
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Let your employees test drive electric cars
What if you let your employees try out an electric car? Trying it out gives your employees more opportunities to opt for an electric car. To do this, you can organise test drives for electric cars on a journey between home and work, for example, by explaining :
- how does an electric car work?
- how to recharge?
- electric cars have unrestricted access to EPZ (Low Emission Zones), that there are free car parks and free terminals in certain places.
To give you an idea, Beev has also carried out some electric car tests. Here are a few of them:
What's more, according to many green car users, these motorists say they no longer want to change their vehicle, that they are satisfied with their purchase, as revealed by this study carried out by Ipsos and Vinci Automobile. According to them, 6 out of 10 French people consider that an electric vehicle would be suitable for their journeys!
To find out more, click here: Are the French in favour of electric cars?
Encourage your employees to talk about it with others
Another way to encourage your employees to switch to electric cars: word of mouth. This method is a good way of encouraging your employees' families, friends and even colleagues to use more environmentally-friendly ways of getting around. After all, a positive testimonial generally has a positive impact on everyone to whom they share their experience.
The advantages of switching to electric cars
What you can do is tell your employees about the financial benefits that an electric car could bring them. For example, you could tell them that the company provides electric cars. When you offer your employees an electric vehicle, in other words a company car, they will use it for business purposes.
You can also tell them that an electric car has a very low energy consumption. no noise pollution. Thermal vehicles cause noise pollution, which is particularly problematic in urban environments.
If you would like to find out more about the taxationTo find out more about the tax advantages of electric vehicles, please consult the following articles:
No recharging costs for company employees... well, almost none at all
As you are encouraging your employees to use electric cars, they will no doubt ask you whether they will have to pay for recharging. Here too, you can reassure them by telling them that they will be able to recharge their electric vehicle directly at the office thanks to the electric charging points for employees, which will be installed and paid for by the company.
This means that there is no benefit in kind, but an exemption from social security contributions with 200 euros maximum per employee per year.
Good to know : As an employer, you are not required to cover the cost of top-ups for employees. In fact, according to the French Labour CodeThere is no obligation to cover these costs. However, it does become compulsory to cover these costs if the employee lives "in a commune not served by a regular public transport service or a private service set up by the employer".
NOTES FROM 1ᵉʳ JANUARY 2025, FREE CHARGING OF ELECTRIC VEHICLES AT WORK WILL NO LONGER BE AVAILABLE TO EMPLOYEES.
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Offer your employees top-up cards
To help your employees make the transition to energy-efficient working, you can offer cards to recharge their electric vehicle. By giving them a card, you enable them to recharge their electric car at public charging points.
Speaking of recharging, Beev offers a free reload cardwhich you can use at more than 300,000 public charging points across Europe. It is eligible for both private and business customers. You can offer it to your employees and, as a bonus, reimburse their top-up.
Install charging points at your employees' premises
Encouraging your employees to use electric cars is all well and good, but what's more important? make charging points available at the office and at homeis even better.
While charging points are in short supply in the face of growing demand for electric cars (with a increase in registrations of 9.2 % between August 2021 and August 2022), it will be necessary to provide them with single-family home terminals, second home or in co-ownership.
By installing a charging point in their home, you're helping them to make the energy transition and get the most out of their vehicles. What's more, you're give them the opportunity to recharge their vehicle during off-peak periodswhere the cost of recharging is much lower than during the day.
As well as supporting them in the process, you are showing your employees that you are attentive to their needs and concerned about their comfort. This can be a good thing for boost your employer brand and even, in the future, to attract future employees.
What's more, if you want to install bollards, you should know that there are financial aidto help you cut costs.
Offer your employees the chance to carpool
This idea can complement what was said earlier about offering your employees the chance to carpool with their colleagues.
This practice is also a way of reducing your carbon footprintwith a value of "1.6 million tonnes of CO2 saved"in France in 2018, according to BlaBlaCar. Speaking of this platform, their service BlaBlacar Dailylaunched in 2018, has been set up to make journeys between the home and workplace. In addition to carpooling with colleagues, this will strengthening social links and possibly team cohesion within the company.
As well as reducing your carbon footprint, carpooling allows your employees to save money at a time when France, and indeed the whole world, is currently facing a soaring fuel prices for example.
In conclusion
As we discovered together earlier, it's more than just a matter of encourage your employees to behave in an eco-responsible wayand electric mobility. By implementing these different actions, you will not only give your company a good image internally, but also externally.
For more information, we've put together a guide to this topic to explore the different aspects in depth:
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If you are looking for electric company cars by 2023If you have any questions, don't hesitate to contact our Beev experts. They will be able to advise you on current best offersdepending on your budget and requirements.
