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BMW, or Bayerische Motoren Werke, was founded on 7 March 1916 in Munich as a result of the merger of two companies: Bayerische Flugzeugwerke, which specialised in aircraft construction, and Rapp Motorenwerke, a manufacturer of aircraft engines. Initially focused on the production of aircraft engines, the company quickly diversified, becoming a pillar of the automotive and motorbike industries. Today, the BMW Group is recognised as a world leader in premium automobiles, combining innovation, sophisticated design and exceptional performance. Its reputation rests on its ability to combine tradition and modernity to offer top-of-the-range vehicles that embody German excellence. Committed to electromobility since the launch of its Number ONE > NEXT in 2007, BMW marked a major turning point in 2013 with the release of the BMW i3, its first 100 % electric model. This iconic vehicle paved the way for a broader range of sustainable solutions, brought together under the BMW i brand. To date, the group has delivered more than 340,000 electric cars, consolidating its place as a pioneer in electric mobility. With recent models such as the BMW i4 and BMW iX, the company continues to push the boundaries of innovation, while striving to reduce its ecological footprint and meet global sustainability challenges.