From childhood, Karl Abarth was driven by a thirst for performance. In 1949, he founded Abarth & C. and revolutionised the world of motoring. His small, light and powerful cars won numerous victories thanks to innovative conversion kits. The scorpion, the brand's emblem, perfectly symbolises this spirit of competition and agility.

Abarth is the story of a man who transformed production cars into true racing cars. His creations have left their mark on automotive history, becoming synonymous with performance and sportsmanship.

Today, the brand continues to inspire enthusiasts, perpetuating a heritage based on innovation and the pursuit of excellence. The Abarth story is the story of a childhood dream come true, an ode to passion and mechanics.